<ul>
<li style="margin-left:-18pt;">Develop high-quality, engaging, and SEO-optimized content for various marketing channels, including blogs, websites, social media, and email campaigns.</li>
</ul>

<ul>
<li style="margin-left:-18pt;">Collaborate with marketing, sales, and subject matter experts (SMEs) to create content aligned with business objectives and industry trends.</li>
</ul>

<ul>
<li style="margin-left:-18pt;">Research and stay updated on IT industry trends, competitor strategies, and emerging technologies to generate relevant content ideas.</li>
</ul>

<ul>
<li style="margin-left:-18pt;">Ensure consistency in brand voice, messaging, and storytelling across all content assets.</li>
</ul>

<ul>
<li style="margin-left:-18pt;">Analyse content performance metrics and suggest improvements to enhance engagement and lead generation.</li>
</ul>
 
Must Have Skills

<ul>
<li style="margin-left:-13.5pt;">Bachelors / Masers in Journalism, Mass Communication and English is preferred</li>
</ul>

<ul>
<li style="margin-left:-13.5pt;">Strong experience in business content writing, editing and storytelling for IT services, digital transformation, and emerging technologies.</li>
</ul>

<ul>
<li style="margin-left:-13.5pt;">Proficiency in writing blogs, whitepapers, case studies, website content, and social media copy tailored for B2B and enterprise audiences.</li>
</ul>

<ul>
<li style="margin-left:-13.5pt;">Understanding of SEO best practices, keyword research, and content optimization techniques.</li>
</ul>

<ul>
<li style="margin-left:-13.5pt;">Ability to simplify complex IT and business concepts into clear, engaging, and persuasive content.</li>
</ul>
 
Good to Have

<ul>
<li style="margin-left:-13.5pt;">Experience in scriptwriting for video, webinars, or podcast content.</li>
</ul>

<ul>
<li style="margin-left:-13.5pt;">Hands-on experience with content management systems (CMS) like WordPress or Sitecore.</li>
</ul>

<ul>
<li style="margin-left:-13.5pt;">Data-driven mindset with the ability to analyze and interpret content performance metrics. Proficiency in content management systems (CMS) and digital marketing tools. </li>
</ul>

Content Specialist in Mumbai (UID-15920)

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Job Description for Content Specialist

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