Tasks

<ul>
<li>Develop and execute comprehensive social and digital media strategies to enhance brand awareness, engagement, and direct bookings.</li>
</ul>

<ul>
<li style="margin-left:0px;">Manage and approve content calendars across platforms like Instagram, Facebook, LinkedIn, and YouTube, introducing interactive content formats.</li>
</ul>

<ul>
<li style="margin-left:0px;">Oversee paid digital campaigns (Google Ads, Meta Ads, YouTube, LinkedIn) and implement retargeting strategies for conversion optimization.</li>
</ul>

<ul>
<li style="margin-left:0px;">Approve SEO strategies, website UI/UX enhancements, and booking funnel improvements, focusing on location-based and experiential content.</li>
</ul>

<ul>
<li style="margin-left:0px;">Lead influencer collaborations and UGC strategies, ensuring alignment with brand positioning.</li>
</ul>

<ul>
<li style="margin-left:0px;">Oversee the creation of high-quality digital content and manage a centralized marketing asset data bank.</li>
</ul>

<ul>
<li style="margin-left:0px;">Monitor digital reputation, manage sentiment analysis, and implement crisis control measures.</li>
</ul>

<ul>
<li style="margin-left:0px;">Approve monthly digital performance reports and ensure continuous optimization based on data insights.</li>
</ul>

<ul>
<li style="margin-left:0px;">Develop and implement public relations strategies, including media outreach, press releases, and managing media relationships.</li>
</ul>

<ul>
<li style="margin-left:0px;">Oversee PR events, media meet-ups, and influencer FAM trips, handling high-risk brand reputation issues personally.</li>
</ul>

<ul>
<li>Finalize and create campaigns for influencer and celebrity partnerships, ensuring brand alignment.</li>
</ul>

<ul>
<li style="margin-left:0px;">Approve executive visibility strategies for thought leadership and corporate PR.</li>
</ul>

<ul>
<li style="margin-left:0px;">Develop and oversee internal and external communication strategies, ensuring brand vision alignment with teams and stakeholders.</li>
</ul>

<ul>
<li style="margin-left:0px;">Approve strategic partnerships with OTAs, tourism boards, and other external alliances.</li>
</ul>

<ul>
<li style="margin-left:0px;">Develop and execute 360-degree marketing campaigns, hotel and restaurant promotions, and branding initiatives across traditional media.</li>
</ul>

<ul>
<li style="margin-left:0px;">Oversee the development of brand identity materials, including immersion videos, brand manuals, and brochures.</li>
</ul>

<ul>
<li style="margin-left:0px;">Act as the final decision-maker for budget allocations and ROI-driven marketing investments.</li>
</ul>

<ul>
<li style="margin-left:0px;">Conceptualize and develop unique signature experiences for each property, including branded in-room experiences.</li>
</ul>

<ul>
<li style="margin-left:0px;">Approve and oversee annual event calendars for hotels and restaurants, ensuring alignment with target audiences.</li>
</ul>

<ul>
<li style="margin-left:0px;">Approve interactive guest events such as workshops, retreats, and themed brunches.</li>
</ul>

Skills

<ul>
<li style="margin-left:0px;">Proven experience in developing and executing successful social and digital media strategies.</li>
</ul>

<ul>
<li style="margin-left:0px;">Proficiency in managing paid digital advertising campaigns and performance marketing.</li>
</ul>

<ul>
<li style="margin-left:0px;">Strong understanding of SEO, website optimization, and booking funnel enhancement.</li>
</ul>

<ul>
<li style="margin-left:0px;">Excellent content creation and management skills.</li>
</ul>

<ul>
<li style="margin-left:0px;">Demonstrated ability in public relations, media outreach, and crisis communication.</li>
</ul>

<ul>
<li style="margin-left:0px;">Experience in influencer marketing and managing brand collaborations.</li>
</ul>

<ul>
<li style="margin-left:0px;">Strategic thinking and proven ability to develop integrated marketing campaigns.</li>
</ul>

<ul>
<li style="margin-left:0px;">Strong project management and organizational skills.</li>
</ul>

<ul>
<li style="margin-left:0px;">Excellent communication, interpersonal, and stakeholder management abilities.</li>
</ul>

<ul>
<li style="margin-left:0px;">Creative and innovative mindset with a passion for creating memorable experiences and driving brand success.</li>
</ul>

<ul>
<li style="margin-left:0px;">Data-driven decision-making skills with a focus on ROI.</li>
</ul>

<ul>
<li style="margin-left:0px;">Experience in the hospitality industry is a plus. </li>
</ul>

marketing manager in Kanathur Reddykuppam (UID-13638)

Job Description

Job Details

Skills Required for marketing manager

Job Description for marketing manager

Explore More Opportunities