Key Responsibilities:

<ul>
<li style="text-align:left;">Write original, engaging, and SEO-optimized content (blogs, landing pages, case studies, etc.).</li>
</ul>

<ul>
<li style="text-align:left;">Maintain a consistent brand tone and content quality across all formats.</li>
</ul>

<ul>
<li>Lead content planning in alignment with SEO and marketing goals; coordinate with design and SEO teams for smooth execution.</li>
</ul>

<ul>
<li>Track and report the effectiveness of content strategies through metrics like organic traffic, engagement, and rankings; provide insights for optimization.</li>
</ul>

<ul>
<li style="text-align:left;">Regularly analyse competitor content to identify gaps and opportunities.</li>
</ul>

<ul>
<li style="text-align:left;">Review and edit content from junior writers to ensure adherence to editorial standards and brand guidelines.</li>
</ul>

<ul>
<li>Create and curate compelling content for social media (LinkedIn, Twitter, Facebook, Instagram) and run campaigns to amplify blog content and drive traffic.</li>
</ul>

Required Qualifications:

<ul>
<li>4+ years of content editing and SEO content writing experience, with a strong portfolio of high-converting content.</li>
</ul>

<ul>
<li style="text-align:left;">Proven experience writing high-intent blogs that drive qualified traffic and leads.</li>
</ul>

<ul>
<li style="text-align:left;">Deep understanding of search intent and ability to create content for various funnel stages.</li>
</ul>

<ul>
<li style="text-align:left;">Experience managing social media accounts with measurable engagement results.</li>
</ul>

<ul>
<li style="text-align:left;">Demonstrated success in improving organic rankings and performance metrics.</li>
</ul>

<ul>
<li style="text-align:left;">Proficiency with SEO tools (Google Analytics, SEMrush, Ahrefs, etc.) and CMS platforms.</li>
</ul>

<ul>
<li style="text-align:left;">Excellent writing, editing, and proofreading skills with strong attention to detail.</li>
</ul>

<ul>
<li>Understanding of content marketing funnels and lead generation strategies. </li>
</ul>
Good to have:

<ul>
<li style="text-align:left;">Bachelor's degree in Marketing, Communications, Journalism, or a related field.</li>
</ul>

<ul>
<li style="text-align:left;">Experience with marketing automation platforms and CRM tools.</li>
</ul>

<ul>
<li style="text-align:left;">Understanding of conversion rate optimization and A/B testing.</li>
</ul>

<ul>
<li style="text-align:left;">Prior experience in B2B SaaS content marketing.</li>
</ul>

Content Marketing Manager in Bengaluru (UID-11426)

Job Description

Job Details

Skills Required for Content Marketing Manager

Job Description for Content Marketing Manager

Explore More Opportunities