Key Responsibilities:

<ul>
<li>Develop and execute comprehensive marketing &amp; digital marketing strategies to increase brand awareness, drive traffic, and generate leads.</li>
</ul>

<ul>
<li>Plan and manage digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising. Conduct keyword research and use SEO best practices to increase organic traffic.</li>
</ul>

<ul>
<li>Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, LinkedIn, etc.</li>
</ul>

<ul>
<li>Analyze and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs).</li>
</ul>

<ul>
<li>Identify trends and insights, and optimize spend and performance based on the insights.</li>
</ul>

Requirements:

<ul>
<li>Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.</li>
</ul>

<ul>
<li>Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).</li>
</ul>

<ul>
<li>Experience in setting up and optimizing Google Adwords, Meta Ads, and LinkedIn Ads campaigns.</li>
</ul>

<ul>
<li>Strong analytical skills and data-driven thinking.</li>
</ul>

<ul>
<li>Up-to-date with the latest trends and best practices in online marketing and measurement.</li>
</ul>

<ul>
<li>Excellent communication and interpersonal skills.</li>
</ul>

Preferred Qualifications:

<ul>
<li>Experience with A/B and multivariate experiments.</li>
</ul>

<ul>
<li>Knowledge of ranking factors and search engine algorithms.</li>
</ul>

<ul>
<li>Familiarity with content management systems</li>
</ul>

Digital Marketing Manager in New Delhi (UID-9143)

Job Description

Job Details

Skills Required for Digital Marketing Manager

Job Description for Digital Marketing Manager

Explore More Opportunities