Role:

<ul>
<li style="margin-left:1.6rem;">Content Creation: Write engaging and informative content for digital platforms including email, SMS, WhatsApp, app notifications, web banners, and SEM ads.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Simplify Complex Topics: Translate insurance-related concepts into clear, accessible, and customer-friendly language.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Thought Leadership Support: Assist in drafting long-form articles, blogs, and white papers that reflect industry insights and brand expertise.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Cross-functional Collaboration: Work closely with marketing, product, and design teams to ensure content aligns with brand messaging and campaign goals.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Content Strategy Execution: Support the implementation of content strategies and editorial calendars under the guidance of senior team members.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">SEO &amp; Optimization: Apply SEO best practices to improve content visibility and performance across search engines and social media.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Quality &amp; Consistency: Maintain high standards of grammar, tone, and style across all written materials.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Trend Monitoring: Stay updated with industry trends, customer behavior, and competitor content to inform writing and ideation.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Project Coordination: Manage multiple content requests, ensuring timely delivery and adherence to briefs. </li>
</ul>
Qualifications:

<ul>
<li style="margin-left:0px;">Bachelor’s/Master’s in Journalism, Communications, or Marketing.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Strong writing and editing skills with a portfolio showcasing diverse content formats.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Familiarity with SEO, keyword research, and content performance metrics.</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Experience with content management systems (CMS), project tracking tools, and editorial workflows is a plus</li>
</ul>

Content Manager in Mumbai (UID-13096)

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Job Description for Content Manager

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