<ul>
<li>Media Strategy: Recommend the right media priorities, mix, weights, phasing and so on, using platform analytics, campaign insights and consumer truths. </li>
<li>Execution Excellence: Operational Understanding &amp; experience of Meta Ads, Google Ads - Adwords &amp; DV360, X Ads, Snaptchat Analytical understanding, Understanding of 3rd Party Publisher Ecosystem. Understanding of Tech KOL &amp; Content Creators ecosystem is good to have. </li>
<li>Measurement : Thinking beyond just media metrics, working towards business attribution of the media impact. </li>
<li>Ad tech set up: Should be very savvy and be able to evaluate multiple platforms, on board partners, set planning principles and manage campaigns. </li>
</ul>
The Role Requires Close Collaboration With 
<ul>
<li style="margin-left:1.6rem;">Partners : Google/Facebook/Twitter</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">3rd Party - Publisher Ecosystem</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Media Agencies</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Brand Team</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Category Team</li>
</ul>

<ul>
<li style="margin-left:1.6rem;">Analytics </li>
<li>The role will enable you to work on the cutting edge of digital marketing in the country, with access to the latest tech and best practices. </li>
<li>The role is an opportunity to be a part of the marketing culture at flipkart that is built on Precision, Frugality &amp; Innovation. </li>
</ul>
Qualification &amp; Experience 
<ul>
<li>5-7 years of experience in media planning at scale, with understanding of the ad tech ecosystem. </li>
<li>Ecom Experience Would Be An Added Advantage. </li>
<li>Education: Graduation / Post graduation ( Full Time). Premier B School</li>
</ul>

Manager Digital Marketing in Bengaluru (UID-7241)

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